Is Your Affiliate Program Fatigued or Cannibalizing Other Channels?

September 23, 2020

Available On Demand

A Right Side Up Event

Is Your Affiliate Program Fatigued or Cannibalizing Other Channels?

Learn how to identify and refresh an underperforming affiliate program to drive maximum impact. This session is brought to you by the growth marketing team that has helped scale 1,000+ of the fastest-growing ventures, including:

Register now

https://www.rightsideup.com/recordings/affiliate-marketing-overview

PAST

[.c-title-s-rich]What will I learn?[.c-title-s-rich]

How to identify an underperforming affiliate program.
How affiliate marketing can fill gaps in your channel strategy.
The benefits of different types of partnerships, plus how to recruit and activate new partners.
The framework, tools, and team structure needed to achieve scale with affiliate marketing.
Real-world examples of fatigue and cannibalization, what adjustments were made, and what the outcomes were.

Meet our presenters

Meet our presenter

Amy Scanlon

GM, Affiliate Marketing Practice,

Right Side Up

Amy Scanlon has more than 15 years of experience in digital marketing leading growth initiatives for early-stage startups and well-established companies like Joyus, AT&T, and Rakuten. She possesses a deep knowledge of customer acquisition and affiliate marketing/partnerships, and as the GM of Right Side Up’s affiliate marketing practice, her team helps brands like Stitch Fix, Zenefits, Modern Fertility, and Houzz launch, manage, and scale affiliate programs that fill marketing gaps and drive incremental revenue.

Who is Right Side Up?

Right Side Up has helped 1,000+ companies hit their growth goals. By designing the right strategies and deploying the right talent—from fractional leaders, to freelancers, to FTEs, to custom-built agency teams—we empower companies of all stages and sizes to keep growing.

Register to tune in

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Who is Right Side Up?

Right Side Up has helped 1,000+ companies hit their growth goals. By designing the right strategies and deploying the right talent—from fractional leaders, to freelancers, to FTEs, to custom-built agency teams—we empower companies of all stages and sizes to keep growing.