Data Driven Decision Making on Amazon: Tools and Tricks of the Trade

July 20, 2022

Available On Demand

A Right Side Up Event

Data Driven Decision Making on Amazon: Tools and Tricks of the Trade

Ready to send your Amazon sales up and to the right? We'll discuss what an A+ launch strategy looks like, share current best practices for ranking and generating traffic, and discuss the role of paid media in this virtual event, which is brought to you by the team that has helped scale 1,000+ of the fastest growing brands, including:

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https://www.rightsideup.com/recordings/amazon-data-driven-decision-making

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[.c-title-s-rich]What will I learn?[.c-title-s-rich]

This session explores how to harness marketplace data and which tools and tricks to employ to create an informed sales and marketing strategy to scale your ecommerce business. on Amazon You'll learn:

How to nail a cost-effective launch on Amazon.‍
The importance of keyword selection and relevance—and how to do it right.
Traffic generating tactics to help with indexing.
The key algorithm inputs that influence your ranking.
How to use advertising and other channels to maintain your overall ranking.

Meet our presenters

Meet our presenter

Matt Altman

Head of Amazon,

Right Side Up

Matt Altman leads the Amazon division at Right Side Up, which helps both emerging and mature brands maximize sales through 3rd party marketplaces like Amazon, Walmart.com, Boxed, Thrive and others. His team focuses on end-to-end optimization, from innovation to fulfillment to content optimization to advertising and analytics. As an e-commerce entrepreneur with over $35m in sales himself, he brings an “owner mentality” to every client engagement in a way that separates Right Side Up from traditional agencies.

Who is Right Side Up?

Right Side Up has helped 1,000+ companies hit their growth goals. By designing the right strategies and deploying the right talent—from fractional leaders, to freelancers, to FTEs, to custom-built agency teams—we empower companies of all stages and sizes to keep growing.

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Who is Right Side Up?

Right Side Up has helped 1,000+ companies hit their growth goals. By designing the right strategies and deploying the right talent—from fractional leaders, to freelancers, to FTEs, to custom-built agency teams—we empower companies of all stages and sizes to keep growing.