So You Want to Build an Incremental Affiliate Program

August 30, 2022

Available On Demand

A Right Side Up Event

So You Want to Build an Incremental Affiliate Program

Does affiliate marketing make sense for your business, and if so, what do you need to know to build a responsible, truly incremental program? This virtual event is brought to you by the team that has helped scale 1,000+ of the fastest growing brands, including:

Register now

https://www.rightsideup.com/recordings/affiliate-marketing-program-viability

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[.c-title-s-rich]What will I learn?[.c-title-s-rich]

A strong affiliate marketing program should align with your overall business strategy, bolster brand awareness, and drive incremental revenue by filling gaps that you can't or don't want to cover internally. But how do you know if affiliate is a viable channel for your brand? And what do you need to know to build a successful, responsible program? This virtual event led by seasoned partnerships expert Amy Scanlon will provide a deep dive into all things affiliate marketing. You’ll learn:

The role of affiliate in a strong marketing program.
The likelihood of channel viability.
How to build the technology and infrastructure for scale.

And much more!

Meet our presenters

Meet our presenter

Amy Scanlon

GM, Affiliate Marketing Practice,

Right Side Up

Amy Scanlon has more than 15 years of experience in digital marketing, leading growth initiatives for early-stage startups and well-established companies like Joyus, AT&T, and Rakuten. She launched the Right Side Up affiliate practice to help clients like Stitch Fix, Figma, and Stripe build affiliate programs in-house by embedding fractional affiliate marketing resources on their teams. She is passionate about using affiliate partnerships to fill marketing gaps and drive incremental revenue.

Who is Right Side Up?

Right Side Up has helped 1,000+ companies hit their growth goals. By designing the right strategies and deploying the right talent—from fractional leaders, to freelancers, to FTEs, to custom-built agency teams—we empower companies of all stages and sizes to keep growing.

Register to tune in

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Who is Right Side Up?

Right Side Up has helped 1,000+ companies hit their growth goals. By designing the right strategies and deploying the right talent—from fractional leaders, to freelancers, to FTEs, to custom-built agency teams—we empower companies of all stages and sizes to keep growing.